Magna Grecia

  • TV Coverage Essential To Racing’s Survival

      If horse racing isn’t to die with its aging fans, two vital factors need to be added to its crash cart: namely marketing and availability. Currently, racing is limping along without the assistance of either. The marketing team seems unable to attract a decent number of new sponsors...
  • In-Depth Racing Coverage Needed

     At least the bare bones of live horseracing have returned to TV via simulcast on PBCJ. This is a good thing. As I wrote last issue, horse racing’s major investors, without whom the sport can’t survive, are punters. Unless racing can attract new bettors willing to wager their hard-earned...

Powered by themekiller.com